In global, regional and local markets, the breadth and depth of our marketing research services give ACNielsen an exceptionally broad overview of the major trends in the marketplace for consumer packaged goods and services, and a unique perspective on consumer behavior. Our publications, reports and studies provide readers with valuable and useful information about the dynamics of consumer marketing.

Publications

Get invaluable information and insight into marketing practices and consumers’ attitudes and motivations, purchase habits, brand preferences, and media consumption patterns from our publications:

Reports and Studies

View annual trend and market information on the leading grocery brands, the grocery, pharmaceutical, and media industries.

Featured Report What's Hot Around the Globe - Insights on Growth in Personal Care  (PDF, 523k) This 2007 edition of What's Hot Around the Globe: Insights on Personal Care Products looks at the fastest-growing categories and product areas across 69 markets around the world, based on their value sales increase from 2005 to 2006. The consumers and these markets make up more than 75% of the world's population, contributing more than 90% of the world's GDP.