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News    >    27 August 2008
Nielsen Expert to Share Insights on the Future of the Pasta Industry

27 August 2008
Schaumburg, IL       

   
WHO: Todd Hale, senior vice president, Consumer & Shopper Insights,
The Nielsen Company
   
WHAT:

Hale will present on key trends impacting the pasta industry, including:

  • Trends in pasta retail sales
  • Which retail channels are driving changes in store count
  • Consumer trend opportunities including the aging population, ethnic consumers, health & wellness and convenient consumer solutions
  • Impact of the soft economy and rising gas prices on the shopping and buying habits of U.S. consumers
   
WHEN:

Wednesday, September 10
10 a.m. CT

   
WHERE: Pasta Technology Forum
The Kansas City Marriot Country Club Plaza
4445 Main Street
Kansas City, MO

About The Nielsen Company
The Nielsen Company is a global information and media company with leading market positions in marketing information (ACNielsen), media information (Nielsen Media Research), online intelligence (NetRatings and BuzzMetrics), mobile measurement, trade shows and business publications (Billboard, The Hollywood Reporter, Adweek). The privately held company is active in more than 100 countries, with headquarters in Haarlem, the Netherlands, and New York, USA. For more information, please visit, www.nielsen.com.





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