| Spectra Systems Virtual Training Courses
Below, you will find continuing education courses that are available to clients at no cost. Click on a link for
class details and registration information. To review the list of live classroom Spectra systems classes, click here.
Please note: All classes may have both retailers and manufacturers attending. In addition, class material is generic
and not client specific. For general questions, please send an e-mail to: spectrau@spectramarketing.com.
Spectra systems Jump Start Class Schedule
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| | January 7, 2008 | | 1:00-3:00 PM EST | |  | | | | February 4, 2008 | | 1:00-3:00 PM EST | | | | | | March 3, 2008 | | 1:00-3:00 PM EST | | | | | | May 5, 2008 | | 1:00-3:00 PM EST | | | | | | June 9, 2008 | | 1:00-3:00 PM EST | | | | | | April 21, 2008 | | 1:00-3:00 PM EST | | | | | | July 14 ,2008 | | 1:00-3:00 PM EST | | | | | | August 11 , 2008 | | 1:00-3:00 PM EST | | | | | | September 8 , 2008 | | 1:00-3:00 PM EST | | | | | | October 6, 2008 | | 1:00-3:00 PM EST | | | | | | November 3, 2008 | | 1:00-3:00 PM EST | | | | | | December 8, 2008 | | 1:00-3:00 PM EST | | | | | | January 5, 2009 | | 1:00 - 3:00 PM EST | | | | | | February 2, 2009 | | 1:00 - 3:00 PM EST | | | | | | March 2, 2009 | | 1:00 - 3:00 PM EST | | | | | | April 6, 2009 | | 1:00 - 3:00 PM EST | | | | | | May 4, 2009 | | 1:00 - 3:00 PM EST | | | | | | June 8, 2009 | | 1:00 - 3:00 PM EST | | | |
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Click on a location to get contact information and directions.
Spectra systems Jump Start Prerequisites:
None. Overview:
This class is designed to provide you with an introduction to the capabilities and functions of web based Spectra systems. Report prompting, maneuvering through report output and simple toolbar functions will be taught through live demonstration.
Business Applications:
A straightforward overview of Spectra systems, its features, benefits and reports is presented to students. Basic report generation, manipulation and interpretation are demonstrated by the instructor through the use of key reports that will assist the user in driving product sales on the retail shelf.
Technical Requirements:
First Time Users:
BEFORE the meeting, check your system to make sure it is ready to use Microsoft Office Live Meeting. Live Meeting requires a viewer download that may take up to 15 minutes.
http://go.microsoft.com/fwlink/?LinkId=90703
Troubleshooting
Unable to join the meeting? Follow these steps:
1. Copy this address and paste it into your web browser:
https://www106.livemeeting.com/cc/thenielsencompany/join
2. Copy and paste the required information:
Meeting ID: 2WT2RW
Location: https://www106.livemeeting.com/cc/thenielsencompany
If you still cannot enter the meeting, contact support
For other questions, please contact Nielsen Spectra Support at 1-800-378-7667.
Notice
Microsoft Office Live Meeting can be used to record meetings. By participating in this meeting, you agree that your communications may be monitored or recorded at any time during the meeting.
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Spectra systems Report Builder Class Schedule
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Date |
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Time |
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Availability |
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| | January 8, 2008 | | 2:00-3:00 PM EST | | | | | | February 5, 2008 | | 2:00-3:00 PM EST | | | | | | March 4, 2008 | | 2:00-3:00 PM EST | | | | | | May 6, 2008 | | 2:00-3:00 PM EST | | | | | | June 10, 2008 | | 2:00-3:00 PM EST | | | | | | April 22, 2008 | | 2:00 - 3:00 PM EST | | | | | | July 15 , 2008 | | 2:00-3:00 PM EST | | | | | | August 12 , 2008 | | 2:00-3:00 PM EST | | | | | | September 9 , 2008 | | 2:00-3:00 PM EST | | | | | | October 10, 2008 | | 1:00-2:30 PM EST | | | | | | November 7, 2008 | | 1:00-2:30 PM EST | | | | | | December 12, 2008 | | 1:00-2:30 PM EST | | | | | | January 9, 2009 | | 1:00 - 2:30 PM EST | | | | | | February 6, 2009 | | 1:00 - 2:30 PM EST | | | | | | March 6, 2009 | | 1:00 - 2:30 PM EST | | | | | | April 10, 2009 | | 1:00 - 2:30 PM EST | | | | | | May 8, 2009 | | 1:00 - 2:30 PM EST | | | | | | June 12, 2009 | | 1:00 - 2:30 PM EST | | | |
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Click on a location to get contact information and directions.
Spectra systems Report Builder Prerequisites:
Spectra systems Jump Start or Equivalent Experience Overview:
Students will learn how to use the Report Builder by Stores to create templates that pull information from several different reports into one single spreadsheet.
Business Applications:
At the end of the session, the student will be able to incorporate demand and target data, demographics, descriptive store data and competitive interactions, in a manner that streamlines decision making for category and brand management.
Technical Requirements:
First Time Users:
BEFORE the meeting, check your system to make sure it is ready to use Microsoft Office Live Meeting. Live Meeting requires a viewer download that may take up to 15 minutes.
http://go.microsoft.com/fwlink/?LinkId=90703
Troubleshooting
Unable to join the meeting? Follow these steps:
1. Copy this address and paste it into your web browser:
https://www106.livemeeting.com/cc/thenielsencompany/join
2. Copy and paste the required information:
Meeting ID: ZZB8WZ
Location: https://www106.livemeeting.com/cc/thenielsencompany
If you still cannot enter the meeting, contact support
For other questions, please contact Nielsen Spectra Support at 1-800-378-7667
Notice
Microsoft Office Live Meeting can be used to record meetings. By participating in this meeting, you agree that your communications may be monitored or recorded at any time during the meeting.
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Targeting in Spectra systems Class Schedule
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Date |
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Time |
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Availability |
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| | January 10, 2008 | | 1:00-2:30 PM EST | | | | | | February 7, 2008 | | 1:00-2:30 PM EST | | | | | | March 6, 2008 | | 1:00-2:30 PM EST | | | | | | May 8, 2008 | | 1:00-2:30 PM EST | | | | | | June 12, 2008 | | 1:00-2:30 PM EST | | | | | | April 24, 2008 | | 1:00 - 2:30 PM EST | | | | | | July 16 , 2008 | | 1:00-2:30 PM EST | | | | | | August 13 , 2008 | | 1:00-2:30 PM EST | | | | | | September 10 , 2008 | | 1:00-2:30 PM EST | | | | | | October 8, 2008 | | 1:00-2:30 PM EST | | | | | | November 5, 2008 | | 1:00-2:30 PM EST | | | | | | December 10, 2008 | | 1:00-2:30 PM EST | | | | | | January 7, 2009 | | 1:00 - 2:30 PM EST | | | | | | February 4, 2009 | | 1:00 - 2:30 PM EST | | | | | | March 4, 2009 | | 1:00 - 2:30 PM EST | | | | | | April 8, 2009 | | 1:00 - 2:30 PM EST | | | | | | May 6, 2009 | | 1:00 - 2:30 PM EST | | | | | | June 10, 2009 | | 1:00 - 2:30 PM EST | | | |
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Click on a location to get contact information and directions.
Targeting in Spectra systems Prerequisites:
Spectra systems Jump Start or Equivalent Experience Overview:
At the end of this session students will be able to create accurate targets using the Target Manager and apply those targets to geographies, cross merchandising and other marketing goals through the target specific reports.
Business Applications:
When marketing questions arise, a specific consumer type is being addressed. Rather than pursuing anyone who has ever purchased the product, a particular audience is generally targeted. Creating the consumer target and then taking it a step further to find out where they live and shop, what media they are attracted to, what other products they will likely buy and what they do for entertainment can all be accomplished through web based Spectra systems.
Technical Requirements:
First Time Users:
BEFORE the meeting, check your system to make sure it is ready to use Microsoft Office Live Meeting. Live Meeting requires a viewer download that may take up to 15 minutes.
http://go.microsoft.com/fwlink/?LinkId=90703
Troubleshooting
Unable to join the meeting? Follow these steps:
1. Copy this address and paste it into your web browser:
https://www106.livemeeting.com/cc/thenielsencompany/join
2. Copy and paste the required information:
Meeting ID: 8FRCBR
Location: https://www106.livemeeting.com/cc/thenielsencompany
If you still cannot enter the meeting, contact support
For other questions, please contact Nielsen Spectra Support at 1-800-378-7667.
Notice
Microsoft Office Live Meeting can be used to record meetings. By participating in this meeting, you agree that your communications may be monitored or recorded at any time during the meeting.
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Clustering in Spectra systems Class Schedule
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Availability |
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| | January 9, 2008 | | 1:00-2:30 PM EST | | | | | | February 6, 2008 | | 1:00-2:30 PM EST | | | | | | March 5, 2008 | | 1:00-2:30 PM EST | | | | | | May 7, 2008 | | 1:00-2:30 PM EST | | | | | | June 11, 2008 | | 1:00-2:30 PM EST | | | | | | April 23, 2008 | | 1:00 - 2:30 PM EST | | | | | | July 17 , 2008 | | 1:00-2:30 PM EST | | | | | | August 14 , 2008 | | 1:00-2:30 PM EST | | | | | | September 11 , 2008 | | 1:00-2:30 PM EST | | | | | | October 9, 2008 | | 1:00-2:30 PM EST | | | | | | November 6, 2008 | | 1:00-2:30 PM EST | | | | | | December 11, 2008 | | 1:00-2:30 PM EST | | | | | | January 8, 2009 | | 1:00 - 2:30 PM EST | | | | | | February 5, 2009 | | 1:00 - 2:30 PM EST | | | | | | March 5, 2009 | | 1:00 - 2:30 PM EST | | | | | | April 9, 2009 | | 1:00 - 2:30 PM EST | | | | | | May 7, 2009 | | 1:00 - 2:30 PM EST | | | | | | June 11, 2009 | | 1:00 - 2:30 PM EST | | | |
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Click on a location to get contact information and directions.
Clustering in Spectra systems Prerequisites:
Spectra systems Jump Start or Equivalent Experience Overview:
Students in this session will learn how to use Cluster Manager to create groups of stores. Cluster Manager allows you to group together similar stores based on defining characteristics to help you specifically tailor and execute merchandising programs. Since execution on a store-by-store basis can be somewhat unrealistic, creating meaningful store clusters helps you to go beyond the one-size fits all approach to merchandising. Using clusters in reports will also be taught.
Business Applications:
Large accounts can be a sales and marketing nightmare. You can't treat all shoppers alike; neither can you focus on each store as an individual. Store clustering is the most efficient way to set programs for stores based on maximizing similarities and minimizing differences among stores within the same cluster. Stores in a single cluster should be fairly homogeneous, while the clusters themselves should be different from one another. The Cluster Manager allows the user to create a specified number of clusters for a focus account. Store clustering can be done based on the Spectra systems Framework, product demand or demographic variables. The clusters then can be applied within various reports to allow for accurate and focused recommendations for plan-o-grams, sales and marketing needs.
Technical Requirements:
First Time Users:
BEFORE the meeting, check your system to make sure it is ready to use Microsoft Office Live Meeting. Live Meeting requires a viewer download that may take up to 15 minutes.
http://go.microsoft.com/fwlink/?LinkId=90703
Troubleshooting
Unable to join the meeting? Follow these steps:
1. Copy this address and paste it into your web browser:
https://www106.livemeeting.com/cc/thenielsencompany/join
2. Copy and paste the required information:
Meeting ID: 2FT4H6
Location: https://www106.livemeeting.com/cc/thenielsencompany
If you still cannot enter the meeting, contact support
For other questions, please contact Nielsen Spectra Support at 1-800-378-7667.
Notice
Microsoft Office Live Meeting can be used to record meetings. By participating in this meeting, you agree that your communications may be monitored or recorded at any time during the meeting.
Back to Top
Building Profiles in Spectra systems Class Schedule
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Date |
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Time |
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Availability |
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| | January 11, 2008 | | 1:00-2:30 PM EST | | | | | | February 8, 2008 | | 1:00-2:30 PM EST | | | | | | March 7, 2008 | | 1:00-2:30 PM EST | | | | | | May 9, 2008 | | 1:00-2:30 PM EST | | | | | | June 13, 2008 | | 1:00-2:30 PM EST | | | | | | April 25, 2008 | | 1:00 - 2:30 PM EST | | | | | | July 18 , 2008 | | 1:00-2:30 PM EST | | | | | | August 15 , 2008 | | 1:00-2:30 PM EST | | | | | | September 12 , 2008 | | 1:00-2:30 PM EST | | | | | | October 7, 2008 | | 1:00-2:30 PM EST | | | | | | November 4, 2008 | | 1:00-2:30 PM EST | | | | | | December 9, 2008 | | 1:00-2:30 PM EST | | | | | | January 6, 2009 | | 1:00 - 2:30 PM EST | | | | | | February 3, 2009 | | 1:00 - 2:30 PM EST | | | | | | March 3, 2009 | | 1:00 - 2:30 PM EST | | | | | | April 7, 2009 | | 1:00 - 2:30 PM EST | | | | | | May 5, 2009 | | 1:00 - 2:30 PM EST | | | | | | June 9, 2009 | | 1:00 - 2:30 PM EST | | | |
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Click on a location to get contact information and directions.
Building Profiles in Spectra systems Prerequisites:
Spectra systems Jump Start or Equivalent Experience Overview:
This session is intended for the user who has some Spectra systems experience. Attendance of at least the Jump Start session is recommended. The student will learn how to create and use new product profiles through use of the Profile Manager and related reports.
Business Applications:
New products are created everyday and it takes time to build the sample base to create a syndicated profile. What to do when it's not in there is the subject of this class. Blend or aggregate to create usable product profiles and analyze their impact.
Technical Requirements:
First Time Users:
BEFORE the meeting, check your system to make sure it is ready to use Microsoft Office Live Meeting. Live Meeting requires a viewer download that may take up to 15 minutes.
http://go.microsoft.com/fwlink/?LinkId=90703
Troubleshooting
Unable to join the meeting? Follow these steps:
1. Copy this address and paste it into your web browser:
https://www106.livemeeting.com/cc/thenielsencompany/join
2. Copy and paste the required information:
Meeting ID: MFKQ8R
Location: https://www106.livemeeting.com/cc/thenielsencompany
If you still cannot enter the meeting, contact support
For other questions, please contact Nielsen Spectra Support at 1-800-378-7667.
Notice
Microsoft Office Live Meeting can be used to record meetings. By participating in this meeting, you agree that your communications may be monitored or recorded at any time during the meeting.
Back to Top
Introduction to Spectra systems on the Web for the EnLighten User Class Schedule
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Date |
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Time |
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Availability |
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| | July 21, 2008 | | 1:00 PM EST | | | | | | August 18, 2008 | | 1:00 PM EST | | | | | | September 15, 2008 | | 1:00 PM EST | | | | | | October 13, 2008 | | 1:00 PM EST | | | | | | November 10, 2008 | | 1:00 PM EST | | | | | | December 22, 2008 | | 1:00 PM EST | | | |
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Click on a location to get contact information and directions.
Introduction to Spectra systems on the Web for the EnLighten User Prerequisites:
None. Overview:
This Live Meeting class is designed to be an introduction to Spectra systems web based product geared towards EnLighten users. A quick review of Spectra systems methodology will be followed with a discussion of what's different on the web based product. A demonstration of the navigation through the application will include generation of reports,understanding sections of the screen, manipulating output and interpretation. Technical Requirements:
First Time Users:
BEFORE the meeting, check your system to make sure it is ready to use Microsoft Office Live Meeting. Live Meeting requires a viewer download that may take up to 15 minutes.
Troubleshooting
Unable to join the meeting? Follow these steps:
1. Copy this address and paste it into your web browser:
https://www106.livemeeting.com/cc/thenielsencompany/join
2. Copy and paste the required information:
Meeting ID: Q84KKM
Location: https://www106.livemeeting.com/cc/thenielsencompany
If you still cannot enter the meeting, contact support
For other questions, please contact Nielsen Spectra Support at 1-800-378-7667.
Notice
Microsoft Office Live Meeting can be used to record meetings. By participating in this meeting, you agree that your communications may be monitored or recorded at any time during the meeting.
Back to Top
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