Nielsen Answers is the comprehensive solution that takes business intelligence and quickly turns it into a competitive advantage. Nielsen Answers makes it easy for any user to discover insights, share information and take action to drive profitable growth.

Nielsen Answers Reveals...

Opportunity
This powerful tool enables you to analyze reliable data while translating it to provide customized answers to questions like “What happened?”, “Why it happened?”, and “How to address it?”  Nielsen Answers gets you the answers you need to grow profits, increase volume and share giving you the confidence to obtain your corporate objectives.

The Big Picture
Nielsen Answers reveals the big picture displaying your overall business performance across all markets. It then thoroughly analyzes the data efficiently and provides the clarity you need to make sound, strategic decisions.

Productivity
Nielsen Answers is specifically designed to meet your needs. This solution helps to track performance, create presentations and reports with a few simple clicks allowing you to be more productive. Nielsen Answers reveals quickly what, and why, events are unfolding within your scope and how you can address them with confidence.

Vision
Only Nielsen offers a technological solution that integrates best-in-class processes exclusively designed for the Consumer Packaged Goods industry and its professionals. Nielsen continues to lead the way in designing applications that delivers comprehensive data, robust analysis and sound solutions. Nielsen Answers not only captures accurate information, but offers a clear, reliable vision of how to manipulate it to achieve strategic business decisions.

Competitive Advantage
Nielsen Answers delivers a competitive advantage because it is the preeminent business solution for analyzing and diagnosing your business issues. This tool has the capability to quickly scan multiple sources of data, display the information simply, while efficiently providing a solution to the business challenge.

Nielsen Answers conveys a powerful solution that presents unprecedented results fast and when you need them. For a complete demonstration of its capability, please visit www.nielsenanswers.com.