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Solutions    >    Products & Services    >    Assortment and In-store Space    >    Priceman
Priceman

What is Priceman?
Today, many retailers set category pricing by simply reacting to their competitive environment rather than focusing on financial objectives and profits. Priceman is a strategic pricing application designed to help retailers develop competitive pricing strategies while targeting their profit margin goals.

It's the Easiest Way to Improve Your Category Management

A successful category management program focuses on all aspects of your business: product assortment, merchandising, promotion and pricing. With Priceman, you can develop an effective, goal-driven pricing plan that supports your category strategy while meeting your financial objectives. Priceman gives you the power to implement a solid category management strategy based on pricing and profitability facts, not intuition.

A Strategic Weapon for Success
All too often, pricing can become a reactive part of category management, a situation that leaves room for costly errors. With Priceman you can develop your category pricing to target your ideal profit margin instantly! You can use it to develop pricing models that optimize your earnings and give you better control over your bottom line.
Priceman is a strategic retail pricing application approved by the Professional Pricing Society to help retailers develop competitive category pricing strategies.

It gives new meaning to the phrase "What if?"
Using a top down analysis for each zone with summary level data by department, category and sub-category, Priceman lets you create a variety of pricing models to analyze their potential.


Priceman enables you to identify how to reflect the price image you want to create while optimizing category profitability. Priceman™ simulations allow you to establish pricing strategies against competitors in your trading zone, while measuring the potential gross profit of your strategy. You can establish category target gross margins to achieve a department objective and use these category targets to determine pricing on the item level.

With your pricing strategy intact, you can accurately monitor movement, cost, your zone retails, competitive retails, rules for spreads, parity, equality groups, price ending points and reaction rules. Successful pricing is no longer a random event; it's a of your strategic category management plan.

Reports that help you make informed business decisions
Perhaps the best tool that Priceman provides is its ability to compile complex information into easy-to-understand reports. Using the built-in reporting system, you can access overviews at the department, category or sub-category level. Quickly review price changes and see how changes have affected movement and contribution. You can even create custom reports to view the information you need to make important pricing decisions.

Flexibility means compatibility
Operating environments vary within every organization. That's why Priceman operates in 16-bit, and 32-bit Windows environments. Additionally, it can read ASCII files from your existing price maintenance system, scanning data, SPACEMAN planogram files or other third party sources. This data allows you to create realistic simulations which show you what effect raising or lowering prices would have on your gross margin, your price position and competitive pricing.

 


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