| Achieve competitive
advantage through
retail execution
To achieve retail execution excellence, your sales and field force need fast, actionable and specific answers to the questions
they encounter on a daily basis. Questions such as:
- What distribution problems need to be addressed at each store?
- Which stores are slow in cutting in the new items?
- Which stores are contributing to price non-compliance?
Now you can have the answers you need—online and in record time! ACNielsen’s what’s in store is a powerful, web-based product that provides targeted exception reports for the major areas of retail execution. And data is available only one day after receipt. what’s in store combines powerful exception reporting with user-created sales territories to deliver a highly customized and efficient task list to each and every field representative.
With over 20,000 stores across 46 retailers, what’s in store reports on key retailers such as Ahold, Albertsons, A&P, CVS, Kroger, Meijer, Rite Aid, Safeway, Target, Wakefern and Winn Dixie. A total of eight exception-based reports give you superior retailer intelligence on unit/dollar volume, percent of stores selling, selling and non-selling stores/items, and price variance.
what’s in store gives you:
- Data availability just one day after receipt, giving you the best and fastest insight into execution.
- Convenient web-based access for anytime, anywhere usage.
- Complete alignment with field representative coverage per retailer.
ACNielsen what’s in store helps you to:
- Quickly identify and react to distribution voids.
- Ensure full distribution of new items.
- Manage price compliance.
- Accurately identify fast and slow selling items and stores.
- Align stores to sales territories.
Exception-based reports include:
- Quick Sales
- Ranked Store
- Ranked Item
- Stores Selling
- Items Selling
- Speed to Market
- Price Variance
- Promotional
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